The 2021 Summit is virtual! Our continued goal is to offer you the best and brightest minds in the world of hoops. 
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Friday, April 16, 2021
12:00 - 5:30 p.m. EST

The Center of Sport Business and Analytics presents the 2021 Basketball Analytics Summit!

Understanding that sport is a major industry that has truly captivated and positively impacted our nation’s society, this conference serves to engage and explore the leading basketball experts who love, research, and work in the discipline of performance (individual or team) analytics. Previous Summits have been held at the University of North Carolina at Chapel Hill and North Carolina Central University. Students, faculty, coaches, players, and industry professionals, have attended this intimate setting to better understand how analytics is used and why analytics continues to be adopted by those within basketball to predict, produce, or capitalize on viable growth opportunities. This year’s virtual event focuses on Individual Performance (Xs & Os) and Sport Science (Athlete Performance).


With our continued emphasis on leading experts and purposeful networking, we showcase best practices for all levels of learners. Our Summit veterans, Dr. Kirk Goldsberry, Ken Pomeroy (College Basketball expert statistician, Dr. Dean Oliver (“the grandfather of basketball analytics”), and NBA analytics professionals, will return, which makes this high-value event the “go-to” conference for basketball analytics.


Dish. Dunk. Data. 


Ticket Pricing

Full-time or part-time enrolled undergraduate and graduate students at accredited universities and high schools. 


Full-time or part-time Coach or athletic team staff member at accredited universities and high schools. 


Full-time and part-time instructor, professional coach, staff, administrator, manager, executive, entrepreneur, fans, etc.







The VIP ticket covers game day plus two-year access to all Summit recordings and special videos from the Center’s Analytics Learning Academy.


The creation, examination, and management of structured and unstructured data

to predict, produce or leverage optimal results.

Dish. Dunk. Data.

The Summit

Sport Business is a $350 billion global industry. According to the Markets and Markets Report, the sports analytics market in the USA is predicted to grow to $616.7 million this year. Basketball remains the most consistent sport across the globe; the rules are generally the same attracting all ages as players and fans. So, it only makes sense to identify the best and the brightest basketball minds to share their products, services, and stories! Opportunities for improved outcomes and opportunities in Recruiting, Player Performance (e.g., nutrition, sleep patterns, rehabilitation, recovery, etc.), Marketing, Scheduling, and Coaching are plentiful. Join us as we offer an affordable, engaging, and intimate experience. No long lines. No aggressive sales pitches. No spotlights or awards. It's all authentic, grassroots, and available to you -- the avid basketball fan, player, coach, scholar, or professional.  

The Summit, founded by Dr. Deborah Stroman, began on the campus of the University of North Carolina at Chapel Hill in 2014.  The Sports Entrepreneurship ad  Innovation Association (SPEIA) is a team of sport-minded professionals who seek to provide connections and creativity to the sports industry. The opportunity to further evolve as part of the diverse and entrepreneurial city of Durham, plus a more central location within the Triangle (Raleigh, Durham, and Chapel Hill) was an attractive and most logical decision for SPEIA. Our team, comprised of students from local universities, former basketball players, and business professionals, work hard and smart to deliver the #1 Basketball Analytics conference in the USA. Why? We provide value -- an intimate setting that allows people to connect at an affordable price. Special thanks to Oracle, RTI and SAS for their ongoing and  gracious support!



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